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TAG Heuer

Connected Modular 41 Full Ceramic

Material
Titanium
Bracelet strap
Ceramic
Buckle
Folding buckle
Water resistance
50 m
Size
ø 41 mm
Thickness
13.2 mm
Movement
Electronic
Power reserve: 25 h
Functions
Hours, Minutes, Seconds, Date, Day, Power reserve indicator, Dual time, Chronograph, Perpetual calendar, Alarm
Reference
SBF818100.80BH0616
Launch date
2018
Collection
Connected Watch
Price incl. VAT
2’950 CHF
Description

TAG Heuer presents the Connected Modular 41

Following the launch of the TAG Heuer Connected Modular 45, TAG Heuer is expanding the collection to include its connected watch with a new 41 mm diameter. The latest version, smaller in diameter and featuring new colours, is added to the Swiss watch brand's connected watch collection. The model has been specially redesigned for the smallest wrists. Unveiled in March 2017, the TAG Heuer Connected Modular 45 redefined the possible for a luxury connected watch. Entirely Swiss Made and incorporating an ingenious modular concept, it embodies TAG Heuer's status as leader in the Swiss luxury connected watch segment.

Today, TAG Heuer is delighted to unveil the latest addition to its collection: the TAG Heuer Connected Modular 41. With an elegant diameter of 41 mm, the TAG Heuer Connected Modular 41 is now suited to the smallest wrists. Innovative, unique and distinctive, the TAG Heuer Connected Modular 41 is at the forefront of the latest technologies available in Silicon Valley and, at the same time, a genuine Swiss watch bearing the Swiss Made label. Developed in collaboration with Intel and GoogleTM, the TAG Heuer Connected Modular 41 features a number of improvements made to the 45 mm version: its AMOLED 390x390 screen offers 326 ppi resolution and improved brightness – max. 350 nits. Its storage capacity has also been increased to 8 GB, and its RAM memory to 1 GB, making it extremely smooth under any usage conditions.

The TAG Heuer Connected Modular 41 also features the ingenious modular concept. 7 standard models are available in boutiques and online, and the strap and lugs can be customised. New strap colours have been added to the collection: pink, blue or white leather. A total of 9 different straps are available. The connected module can still be replaced with a Calibre 5 three-hand mechanical module. The connected watch becomes an attractive mechanical watch in just a few clicks.

The new model offers all the functionality of the Connected Modular 45. The Swiss Made TAG Heuer Connected Modular 41 was designed at TAG Heuer in Switzerland. It is water resistant to 50 metres and features GPS, an NFC sensor enabling contactless payment via Google PayTM, a superb, very high definition AMOLED screen and numerous infinitely customisable TAG Heuer dials from the TAG Heuer Studio. Running on WEAR OS by GoogleTM, the TAG Heuer Connected 45 and 41 are compatible with AndroidTM 4.4 phones and iOS 9 or later versions. Supported features may vary across watches, phones and countries.

This is a true luxury connected watch, redesigned for small wrists and easily adapted to appeal to the brand's female clientèle thanks to its elegant yet bold design.