Progress breeds progress:
The Eterna Spherodrive energizes the new 3843 proprietary calibre driving the Eterna Adventic
Adventic. An unusual sounding name for a rather uncommon model: the first Eterna timepiece to incorporate the new Eterna proprietary calibre 3843, itself energized by an Eterna Spherodrive mechanism. This new round self-winding movement follows the introduction of hand-wound calibres 3505 and 3510. Providing the time of day with running-seconds subdial plus the date and GMT time, it now equips a design inspired to some extent by a Centenaire model of the 1960s, yet perfectly contemporary in style and spirit. This stylishly trim design will be available in autumn 2012 from selected Eterna dealers.
Face, shape, finish – the Adventic radiates quiet elegance from every angle. It provides the hours, minutes and running seconds on a subdial, the date and GMT. Designed and decorated in keeping with contemporary tastes, its 44 mm case displays elaborate matt and polished finishing. Eterna's five-sphere symbol is everywhere: on the dial, on the applied minute circle as well as on the crown. There's even a double row of five grooves around the case.
Such reminders of Eterna's signature graphics hark back to the 1948 Eterna-Matic, i.e. the fitting of the self-winding movement rotor on five diminutive steel ball bearings – which have since then become the brand's instantly recognisable symbol. This same technical approach reappeared in 2009 with the Eterna Spherodrive mechanism. Its spherical bearings are now made of a zirconium oxide ceramic compound and fitted on three concentric rings that facilitate the rotatory movement of the barrel or barrels in the 3510 Calibre.
The star of the collection for 2012, the Adventic's personality comes in part from a successful Centenaire design of the 1960s although its designers have tailored its clean, trim good looks to the tastes of today.
The Adventic is currently available in a choice of three models: in stainless steel with black or white dial, both with black subdial for the seconds, and in 4N rose gold.
A black or brown alligator strap fitted with a practical deployment clasp rounds out this attractive new timepiece's features. All functions are set by the crown.
Discretion on the wrist
Eterna's new calibre 3843 naturally incorporates a full measure of recent technical advances, not least those that come with the Spherodrive mechanism, a guarantee of dependability and durability over the years. The Adventic's dial is designed for instant legibility while its overall appearance salutes distinction in discretion – well and truly an Eterna product to the core...
the Eterna brand
Eterna has since 1856 manufactured high-quality mechanical timepieces born of traditional craftsmanship. Over its more than 150 years of existence, numerous major developments have emerged from the company's workshops. Revolutionary innovations such as the Eterna-Matic ball-bearing-mounted rotor and the first alarm-equipped wristwatch originated at Eterna.
Other milestones include the recently developed spring barrel construction mounted on ballbearings Eterna Spherodrive setting a new reference with respect to quality and longevity of a mechanical movement. As one of a few manufacturers, Eterna values on new ideas and sophisticated materials for its traditional craft. And it is by doing so that Eterna has succeeded time and time again in devising unexpected solutions to watchmaking challenges that had defied the centuries. Eterna today belongs to the China Haidian Group. It also owns the license of the prestigious Porsche Design collection.